There are moments in a creative life that feel like destiny. For Anna Franklin, founder and creative director of Stone House Collective, that moment arrived in the quiet, albeit beautiful, space between fabric swatches. In the ruffle of a hem, the extravagance of a fringed trim, the way a single yard of the right textile can take a room from nice to unforgettable.
Enter: Stone House Made. We could not be more thrilled to bring this little idea into the world in a big way.
If you know Stone House Collective, you know fabric is in our DNA. It’s the thread — pun very much intended — that runs through everything we do as a design firm and retail store. When a sofa wears a skirt, it transforms the whole thing. Likewise, a swivel chair becomes a statement piece the moment fringe is applied. And throw pillows stop being an afterthought and start becoming the very thing the room is centered around.
At Stone House, we’ve always seen it this way. Textiles are the feeling of a home, figuratively and literally.
That’s why Stone House Made is Stone House Collective’s first step into the world of custom upholstery, and we mean custom in the truest sense of the word. What we’re creating is beyond what a big box store could ever offer. In fact, this is made-to-order, dreamed-up-just-for-you design, from the first thought bubble to the final stitch.
Here’s a taste of what that looks like:

Here’s the part we get most excited to talk about: none of this is off-the-shelf, and none of it is guesswork.
So how does it work? It starts with our fabric library, an entire collection that’s yours to dig through, touch, hold up to the light, and fall in love with. Our retail team is right there with you, helping you narrow down selections and put together a custom quote that fits your vision.
From there, for window treatments especially, the details matter, which is why our fabrication specialist, Kathryn, personally conducts site visits to measure your windows and talk through recommendations in your actual space. She’s truly a wealth of knowledge, the kind that comes from years spent seeing what works and what doesn’t, and she brings all of it to your project.
From swatch to site visit to final install, it’s a process we’ve built to make sure what shows up in your home is exactly what you pictured. And speaking of the person behind that expertise…
Every big leap needs the right partner, and ours arrived in a moment Anna still describes with a smile: “Did an angel just walk through these doors?”
That angel was Kathryn.
Their meeting had all the makings of kismet — timing that feels too perfect to be a coincidence. Anna and Kathryn connected instantly, bonding over family, a shared and unshakable love of textiles, and a mutual passion for interior design and the home furnishings industry that runs deep in both of them.
As far as how she got here, Kathryn’s career has taken her across the country and across a remarkable breadth of industries, from the Santa Fe Opera House to the marine world — a career built on range, resilience, and an eye for beauty in unexpected places. Every experience now feels like it was leading her back to her home state of Wisconsin and right to Stone House’s doorstep. Want the full story? Watch Kathryn share her journey here.
We struggle to put into words how the launch of this brand makes us feel. To sum it up, we’re feeling grateful, lucky, and downright elated to introduce Stone House Made to you.
Put simply, Stone House Made is the natural, inevitable next chapter for a brand built on the belief that your home should feel entirely, unmistakably yours. It’s made-to-order design with no ceiling on imagination. It’s proof that when the right people find each other at the right time, something extraordinary gets made.
With Stone House Made, if you can dream it, we can create it. Sky’s the limit.
Now taking orders in-store at 4518 N Oakland Ave.
Stone House Collective is a full-service interior design studio serving Wisconsin and beyond. Anna and her team specialize in designing thoughtful and elevated family homes and boutique commercial spaces.
© stone house staging llc | legal | made with tandem
hello@stonehousecollective.com
Tel. (414) 446-8411
4518 N. Oakland Avenue
Shorewood, WI. 53211
Hours: Tuesday – Saturday: 10AM – 5PM
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